A minimalist white desk with an open book, a closed laptop, a potted snake plant, a white camera, a tall pencil in a yellow stand, and a silver pen.
A wooden desk with a black cone sculpture, a black cup on top of two stacked black notebooks, a black textured rectangular object, a pen, and a small pair of scissors, with a dark wall featuring vertical black panels in the background.

Creative Collectives for Purpose-Driven Businesses

A metallic sphere with a striped pattern on a black textured rectangular block, and a smaller, gray, tangled sphere on a smaller block, displayed on a stepped black podium against a dark background with black curtains.
Minimalist white desk with a tall white vase holding dried flowers, a small white clock, several notebooks, pens, a white bust sculpture, a stack of white binders, a green tray, and a bowl, against a white wall.

We build brands that mean something.

Modern building with wooden facade in a mountainous landscape with the reflection of mannequins inside

who are we

We started 852 Tangram because we believe good businesses deserve great brands and great brands deserve to be built with intention.

We work with purpose-driven organizations: social enterprises, B Corps, community-rooted businesses, and founders who care about more than the bottom line.

Our team brings together brand strategy, design, website, social media, content, advertising, motion graphics, animations, photography, and video production under one roof, so you get a consistent creative partner, not a revolving door of freelancers.

852 is Hong Kong’s regional code for our hometown.
Tangram is a puzzle made of different pieces that fit together to form something whole.
That’s exactly how we work.

about us

our services

A hand holding a fan of paint color swatches in shades of beige and taupe, placed on a black surface. Next to the hand, on the right side, there is a modern table lamp with a spherical white shade and a cylindrical speckled concrete base in a minimalist setting.

  • Positioning, naming, visual identity, and brand guidelines. We help you figure out what you stand for and make sure everything you put out into the world reflects that.

  • Logos, pitch decks, social graphics, motion graphics, and print. Everything built to feel like you, not a template.

  • Social media content, SEO, website copy, email campaigns, and bilingual content (English + Traditional Chinese). Words that actually connect and bring leads.

  • Event coverage, brand shoots, product photography, and highlight reels. We’ve covered everything with photography and videography from wedding, corporate gala dinner, theatre comedy shows to global CPG brands.

  • More than aesthetics, we devote 30% of our work to positive change. Collaborating with non-profits, we amplify social causes.

Our Work
Two people sit across from each other at a table; one person types on a laptop, while the other writes in a notebook. On the table are a glass of water and a pen. In the background, there is a tall glass vase with two white calla lilies, a small round white vase, and two books.

Big Ideas, Real Impact.

Case studies, behind-the-scenes, and the creative process behind our work with brands across Canada.

Stories

Trusted by brands across Canada & Global

VISA logo in blue text.
P&G logo with a blue circular design and white text.
Oral-B logo with blue background and white text
Gillette logo in navy blue text on black background
FedEx Express logo with purple and orange lettering.
7-Eleven logo featuring a green square with a white cup outline, an orange rectangle, and a red number 7 with the word 'ELEVEN' underneath.
McDonald's logo with yellow arches on a red background.
Blue handwritten-style text spelling 'yuu'
Shoppers Drug Mart logo with red text and a blue pharmacy symbol
IKEA logo with blue background and yellow oval shape.
Sign with the name Lee Kum Kee, a Hong Kong brand, in black and red lettering on a yellow background.
Toblaws logo with red, orange, and black colors.
The Swire logo featuring a red, white, and blue geometric design with the word 'SWIRE' written beside it.
Walt Disney World logo
The text 'Casa Loma' in black font on a white background, which is the logo of Casa Loma, a historic castle and tourist attraction in Toronto, Canada.
Marriott Toronto Markham logo with red 'M' and hotel name
Illume Films Inspire logo with a star icon on a black background.
Red square logo with tilted orientation displaying 'FLATC MARKHAM THEATRE' in white text.
Text that reads "NUIT BLANCHE" on a purple and blue gradient background.
Colorful abstract geometric design with the word 'kaleido' at the bottom.
Sign for the Richard Charles Lee Canada-Hong Kong Library with text in English and Chinese.
Logo with a navy blue circle containing a white Chinese character, stylized waves below it, and an open book at the bottom.
Logo for Assembly Market with Chinese characters and yellow background
Large black Japanese kanji character for "treasure" with orange banner containing black Japanese characters for "bookstore" and black English text "BOOK TREASURES" below.
A logo featuring a red crown above the words 'Elite Tenants' in outlined black text.
Logo celebrating the 10th anniversary of the Cresco Group of Funds with the number 10 and the word anniversary
Kini Mobile logo in pink and blue text
Logo of Hong Kong Citizen Media with Chinese characters and English text.
Logo with a snowflake design and the word 'KINGHOME' in the center
Logo with a crowned compass, Chinese characters, and English text that reads 'Elite Pathways Learning' and '卓越教育'.
Circular logo for Therapeutic Paws of Canada with a yellow background, red maple leaf, and black text
Logo of the Insurance Brokers Association of Ontario with stylized letters 'ibao' in gradient colors and black text below.
Logo for The Theatre Centre with bold black text and a red abstract K symbol.
Sheraton Centre Toronto Hotel logo with a circular emblem and the letter 'S'
Rosewood Hong Kong logo with text on a white background.
Cineplex logo with stylized yellow circles above the word 'CINEPLEX' in blue uppercase letters.

Ready to build something meaningful?

Whether you’re launching a new brand, refreshing an existing one, or need a creative partner for the long haul? We’d love to hear what you’re working on.

We typically respond within 1 business day.