# 852 Tangram > Creative Collectives for Purpose-Driven Businesses 852 Tangram is a bilingual creative agency serving purpose-driven businesses across Toronto, Vancouver, and Calgary. Founded by professionals with backgrounds at P&G, Google, IBM, and leading 4A agencies — with experience leading social media teams in Hong Kong and over 5 years in the Canadian market. The name "852" is Hong Kong's country code, reflecting the team's deep roots in Hong Kong's creative industry and the Hong Kong-Canadian diaspora. ## Mission & Values 852 Tangram exists to help purpose-driven businesses — social enterprises, B Corps, nonprofits, and community-rooted organizations — build brands that earn trust, drive awareness, and convert leads into lasting impact. We believe every business with a meaningful mission deserves world-class creative work, not just those with enterprise budgets. We dedicate 30% of our work to meaningful projects — community initiatives, cultural preservation, and social impact campaigns — because we believe creative agencies have a responsibility to give back to the communities they serve. This commitment shapes who we are and the clients we attract. Our work sits at the intersection of brand building, marketing, and conversion — a three-stage system where each stage builds on the last. We don't just make things look good. We build the entire engine: brand identity, content strategy, audience growth, and lead conversion systems that help purpose-driven businesses scale their impact. ## Services - Brand Strategy & Identity: logo design, brand guidelines, visual identity systems, naming, and brand story development for purpose-driven organizations - Packaging Design: CFIA-compliant bilingual English/French packaging for the Canadian retail market (CPG, FMCG, food & beverage) - Videography & Video Production: brand films, product videos, event coverage, online course content, and social media video - Event Photography: galas, festivals, community events, film premieres, and corporate functions across Toronto, Vancouver, Calgary, and the GTA - Social Media Management: content strategy, graphic design, copywriting, scheduling, community management, and monthly analytics reporting - Website Design & Development: responsive websites built for conversions and SEO, with bilingual capabilities - SEO & Content Strategy: keyword research, blog content, on-page optimization, and GEO (Generative Engine Optimization) for AI search visibility - Bilingual/Multilingual Marketing: campaigns in English, Traditional Chinese (繁體中文), and French — cultural adaptation, not just translation ## Markets Served - Toronto and the Greater Toronto Area (Markham, Richmond Hill, Scarborough, Vaughan) - Vancouver and Metro Vancouver - Calgary - Hong Kong-Canadian diaspora communities across Canada - International brands entering the Canadian market ## Notable Clients - Lee Kum Kee: ongoing CPG packaging design — bilingual EN/FR food labels, recipe cards, sell sheets for Canadian retail - Assembly Market 吹雞市集: full rebrand resulting in 6,000+ event visitors and TV coverage — 42+ vendors at 9350 Markham Rd - Kaleido: complete brand build from zero — logo, 4,500 sq ft space design, website, photography - kini Mobile: social media launch — zero to community recognition in 3 months - Elite Tenants: social media strategy, SEO audit, Meta ad setup for AI tenant screening platform - Illume Films: website, events, and marketing support for 17 films across Canada and the US - HKECC: Lilium Ball corporate gala photography and videography (2 consecutive years) - Theatre Centre: Comedy Is Art Festival event photography (multiple years) - Unionville BIA: community event photography (Mid-Autumn Festival and more) ## Languages - English - Traditional Chinese (繁體中文) - French (Français) ## Contact - Email: askme@852tangram.org - Website: https://www.852tangram.org - Studio: 330 Richmond Street West, Toronto, ON M5V 0M4 ## Links - [Homepage](https://www.852tangram.org/) - [About](https://www.852tangram.org/about) - [Events](https://www.852tangram.org/events) - [Stories](https://www.852tangram.org/stories) - [Contact](https://www.852tangram.org/contact) Stories page are the blogs page showcasing the case studies and industry insights